COMPANY OVERVIEW

APPA Real Estate provides accredited investors opportunities to invest their capital alongside experienced operating partners who have a proven track record of successfully delivering attractive risk-adjusted returns.

As a real estate investment firm, our goal is to help investors build long-term wealth and passive income streams through a diversified offering of multifamily value-add and development investments located in growing regions across the Western U.S.

Our senior management team has been investing on behalf of institutional advisors, pension funds, private equity firms and individual investors for the past 20 years. We believe the apartment market, as an investment class, offers investors greater returns with less risk than other investments. Because we generally target middle-market opportunities, our assets are less reliant on business cycles for occupancy, giving way to a stronger tenant base and lower vacancy rates.

INVESTMENT FOCUS

ACQUISITION STRATEGY

SUSTAINABILITY

We focus on distressed, underutilized urban properties and transform them into high-performing, in-demand residential and mixed-use assets. Our strategy is not theoretical—it’s forged from the front lines of market crashes, regulatory mazes, and failing developments. We do exhaustive market research—looking at job growth, demographic trends, vacancy rates, and cap rate spreads. If a deal doesn’t project a minimum 20% IRR and 2X equity multiple with conservative leverage and strong fundamentals, we walk. But when the numbers align, and the story behind the asset makes sense—we move fast. Every project is pressure-tested for economic resilience. We don’t speculate. We solve, we build, and we return capital—with profit.

Our core focus is Southern California. But not just any part of Southern California—we target specific infill neighborhoods where demand for housing vastly outpaces supply. These are markets that remained strong through the last recession, the COVID pandemic, and countless economic cycles. In areas like Mid-Wilshire, Hollywood, and East Pasadena, we’ve identified a pattern: small, single-story retail dying out, leaving behind prime locations for redevelopment. Where others see blight, we see blueprint. Los Angeles isn’t overbuilt—it’s severely under-housed. We’re capitalizing on this moment and doing it in a way that aligns with zoning, city codes, and long-term demographic needs.

APPA targets distressed assets within well-established markets that are familiar to us. We pursue two primary types of distressed opportunities: asset-owner distress and building distress. Asset-owner distress exists when a current property owner has experienced various challenges that must be solved independently of the market and or building. On the other hand, building-distress exists when physical assets may not have been properly maintained and or are not up to current codes and therefore require significant capital expenditures and workout expertise to turnaround. Both types of distress present unique opportunities and challenges that exist throughout the full economic cycle, thus offering APPA the ability to succeed through up and down markets.

Our goal is to deliver a real, physical asset that outperforms today’s building standards. At APPA, we strive to meet or exceed California Title 24 and LEED building standards. APPA strives to leverage and embrace existing public transportation options such as Metro rails, bike-ability, walkability, and ride-share alternatives.

TEAM

AARON MARZWELL

CEO

Aaron Marzwell is the Founder & Co-Managing Partner of APPA Real Estate. Aaron has completed over $5 billion in multi-family and commercial value-added transactions since 1999, including more than 100 multifamily properties and 2,300 units, 546,000 square feet of retail, 675,000 square feet of office and over 1,000 hotel rooms.

Prior to founding APPA, Mr. Marzwell was Vice President of Investment and Development for CIM Group. His responsibilities included market assessment, property identification and negotiation, and the acquisition and disposition of real estate investments, management of the entire development process of the investments, and work out restructuring of distressed assets and investments.

Mr. Marzwell holds a Masters of Science in Real Estate Development and Finance from Columbia University and a Bachelor of Arts in Political Science with a Business Administration and Accounting Minor from the University of California, Los Angeles (UCLA). He is a member of the Institute of Real Estate Managements (IREM) and Turnaround Management Association (TMA). He has appeared as a guest speaker at various functions, including those for the Urban Land Institute, UCLA and other assorted industry events. Mr. Marzwell currently serves on the Board of Directors for Temple Beth AM and Pressman Academy. He has previously served on the board for various nonprofits.

BRIAN RINSKY

CFO

Brian joined APPA after five years as the Chief Credit Examiner and Head of Regulatory Affairs for the New York Branch of MUFG Trust Bank, a subsidiary of MUFG and one of the world’s largest financial institutions. In that dual role, Brian was responsible for evaluating and overseeing credit risk within the firm’s $10 billion loan portfolio, which included commercial real estate and fund finance loans. Brian also managed the entire regulatory affairs framework, building and maintaining relationships with the New York State Department of Financial Services, the Federal Reserve Banks of New York and San Francisco, and since November 2017, the OCC. Prior to that, Brian was the bank regulatory director in the fixed income group at Citigroup.

Brian started his career as a bank examiner with the Federal Reserve Bank of San Francisco, Los Angeles Branch in 2000, where he rose up the ranks to a senior staff manager and senior examiner. In that capacity, Brian oversaw a team of 16 senior bank examiners, and led and participated on reviews at some of the country’s largest financial organizations.

Brian graduated with a B.A. in Economics from UCLA in 2000, and has continued his education throughout his career, earning certificates in accounting and commercial real estate from UCLA Extension in 2003 and 2005, respectively, and then becoming a CFA charterholder in 2010.